On-line advocate

With the advent of the Internet, you don’t even have to leave the comfort of your home to serve as agriculture industry advocate. On the other hand, other people can also attack the industry without leaving their computers. Negative information about the industry can be found everywhere on-line. This can be counteracted by posting replies correcting inaccurate information and offering up an industry perspective. Often the most effective way to counteract animal activist viewpoints is by producers telling their personal stories. For example, talking about bringing a newborn calf inside during a snowstorm to keep it from freezing shows an informed public that agriculturists care about the animals they raise. I’d recommend setting aside a certain amount of time each week, say 30 minutes every Sunday evening, to look for negative information about agriculture and post reply. The easiest way to do this is googling negative terms, such as “factory farms.”

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1 Comment

Filed under Advocacy, New Media

One response to “On-line advocate

  1. Chelsea, Great Web site and powerful blog! You are truly a PR advocate for agriculture, and I’m so proud to know you! I don’t know how you find time for all you do, but this blog is incredible! WAY TO GO!

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